Recently, Prime Minister Narendra Modi held a meeting with senior ministers and officials to boost manufacturing and global imprint of Indian toys. PM Modi stated that plastic toys manufacturing clusters should be developed, promoted through innovative and creative methods.
According to the official statement, the Indian toy market has huge potential and can bring a transformative change in the industry by promoting ‘Vocal for Local’ under AatmaNirbhar Bharat campaign.
In Mann Ki Baat, PM Modi put an emphasis on local toys production. As of now, China dominates Indian toy industry with a share of almost 75 % products. Modi’s call to increase India’s share in the world toy manufacturing has motivated the traders.
After his call, demand for toys in India has increased exponentially. artisans in Uttar Pradesh’s Moradabad are hopeful as the central government is discussing ways to boost the manufacturing of Indian Toys.
Artisan Basheer Ahmed said that the demand for wooden toys has increased significantly in the country as more people are shifting towards indigenous toys after violent clash with China. He said, “Demand for these toys has increased amid conflict with China. People are looking for alternatives and supporting local products.”
He went on to say that earlier, we were earning less but now after PM Modi urged people to buy local products, we are earning more money as people are developing their interest in local products.
Earlier, PM Narendra Modi brought a new slogan – ‘Vocal for local’ – and urged the countrymen to promote swadeshi products and motivate others too in buying local products. Since then people have started giving priority to local products.
Recently, PM Modi, during his monthly “Mann ki Baat” radio programme, talked about making “toys for the world” and highlighted the ability of India to become a “toy hub”.
In Mann Ki Baat, PM said, “There has been a rich tradition of local toys in our country. There are many talented and skilled artisans who possess expertise in making good toys. Toys are very important for the development of children. Even Rabindranath Tagore has spoken about the importance of toys. India has the talent and the ability to become a toy hub by making toys for the entire world.”
India-China faceoff at LAC
India and China had clashed in the Galwan valley on June 15 in which 20 Indian soldiers, including a colonel, were martyred while 43 soldiers of the People’s Liberation Army (PLA) were killed.
Later on August 31, China resorted to “provocative action” along the disputed boundary in Ladakh once again even after the talks were already going on between the two-nation to de-escalate matters on the Line of Actual Control.
However, the Indian Army thwarted the Chinese PLA’s attempt to capture the important peak after an intense face-off on the night of August 28-29 there and occupied the dormant height within its territory.