The word ‘Expensive’ has a rich meaning to it. When you are looking for an Apple i-phone, every feature of the phone possesses meaty volumes. But there were reports of charging issues in the brand new iPhones of late and in addition to that, Apple ran through a bad experience as they got a weak response in India for the first time.
Apple iPhones miss out the trick on attracting the large sections of the cities in India. As per the detailed ET report, the sales of iPhone XS and XS Max were about 55-60% as compared to last year’s iPhone X in the first three days of the gadgets’ launch on Friday, September 28. The decline of sales in India certainly sends a bad news to Apple.
The report adds that this year’s iPhone XS and iPhone XS Max sales got off to a very slow start. Apple reportedly imported an overall 1,00,000 units of new iPhones for sale in India, distributing the stocks across all cities, in a bid to make sure that the sales would get off to a good start but little did they know that they would get weak response from the customers across all the regions.
ET had an interaction with four large multibrand retail chains and three Apple Premium Resellers (APR) chains across the country and the Senior executives in these chains said 40-45% of the stock was unsold as of Sunday night.